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You guys: as of last week, I have officially celebrated my 8-year blogiversary (you can see my first, HORRIBLE blog post here, btw!) On June 7th, 2011, I was in between transferring schools, really bored over the summer, and decided to launch a style blog on Blogger.com. Little did I know that that simple decision would change the rest of my life.

If you’re a regular here, you know what eventually happened. This little blog ended up becoming my full-time gig. However, in the last eight years, a lot has changed. Mainly, a thing called Instagram happened.

I’ve called myself a “blogger” for years, but in 2019, I’ve been lumped into the “influencer” camp. And honestly? I don’t think either term accurately describes what the heck I do daily. And I know a lot of other bloggers/influencers/content creators might feel the same way as I do. 

Here are a few reasons why the term “influencer” isn’t a fit for me.
 
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Bloggers wear a lot of hats, and I don’t think we get enough credit for it.

For starters, if you still write blog posts or produce video content (and aren’t just on Instagram), you’re an editor. Heck, I also have to be a developer whenever things on my website go awry. We’re the art director, model, stylist, MUA and sometimes even the photographers for our photo shoots. We also do less glamorous things like bookkeeping and reviewing contracts daily. In short, usually, we’re doing about 7 or 8 jobs at any given time (it’s what makes every day pretty exciting!)

But the hardest “job” a blogger has, IMO? The marketing and PR. In order to make some of our partnership dreams come true, we have to pitch brands to get on their radar.
 
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Raise your hand if you’ve been personally victimized by Instagram 🙋

If you’re an influencer, I’m sure you’ve seen your reach and engagement slowly but surely decline over the last few years. If you follow influencers, I’m sure you’ve seen them post things in their IG Stories like “Do you see my posts?’ or “Please turn on post notifications so you can keep seeing me in your feed!”

You guys. I’m tired of this. 

I started my blog almost eight years ago before Instagram existed, and man: I miss those times. A year after I started blogging, Facebook Pages were the thing. Yes. Facebook Pages. Then Twitter was the hot platform. Now it’s Instagram. And do you know what all of these platforms have in common? They all implemented a crappy algorithm.
 
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