Alicia Tenise | A D.C. Life + Style Blog

Wednesday, January 21, 2015

The Turtleneck

photos by: lisa chiu

So. I gave in and finally tried out this turtleneck trend. I don't think I've worn a turtleneck of any kind since high school, but I've been loving them this season! This Madewell sweater dress is one of the coziest things I own, and it's a piece I can wear both to work and on the weekend. I pushed up the sleeves and layered a striped shirt underneath the dress just to break up the oatmeal-y color of the dress a bit.

Also, for all of my fellow D.C. bloggers out there: you should totally join me at Blogger Scene tomorrow night at The Gryphon! Blogger Scene was the very first D.C. blogging event I attended when I moved here back in the summer of 2013, and it's been one of my favorite events ever since! I've met some of my blogging besties through these events and have learned a lot. And guess what? I'm speaking on the panel this time! Grab a drink, bring your business cards, and let's chat about how you can grow your blog in 2015! Grab your tickets and get more info.

Wednesday, January 14, 2015

All Things Neutral

sources: one // two // three // four // five

Only 17 days until the big move! For those of you who don't know, I'm moving into my very first big girl apartment ever. I'm still staying in the D.C. area, but I'll be a lot closer to the city (like, being able to see the Washington Monument close!) I've been pinning up a storm lately and getting some serious interior design inspiration. One thing that seems to be a common theme in terms of my pins is neutral decor with very small pops of color or metallics. This is perfect for a renter; even though I am allowed to paint in the new apartment, I really love how clean a white or grey wall looks (and I don't have to worry about painting the walls back!)

Monday, January 12, 2015

Winter Red


Brrrr. Last week's weather was pretty brutal (um, 15 degrees? No thank you.) The only thing that's gotten me through this winter mess is my J.Crew coat. I've shown this baby on the blog a few times now, but it's a trusty staple season after season. Not to mention, wearing this vibrant red/orange color instantly puts me in a better mood. 

I also picked up this pretty little blouse from South Moon Under on sale recently. It's totally not warm at all, but it's fun for a night out on the town or brunch with your girlfriends.

Friday, January 9, 2015

Blog Tips: How to Build an Audience


So, you’ve decided to take the plunge and start a blog. Congratulations! I get asked this question all the time by bloggers who are new to the game: how does one build a blog audience? When I first started this blog, I really had no idea to be honest. I just launched it for fun and hoped for the best. However, as I started taking it a bit more seriously, I knew I had to put in a little extra effort to expand my audience and readership. Here’s a few ways to grow your fan base.

1. Share your blog with your family and friends.
I didn’t tell anyone IRL that I blogged for a long time. I thought people would think it was kind of lame and dorky. I was way, way wrong. My friends and family absolutely love it (p.s. hi mom, I’m sure you’re reading this right now). These folks have been my biggest supporters and I don’t think I could do it without them. Thank you all!

2. Network, network, network!
You’re going to have to put yourself out there a little bit to get noticed. The easiest way to do this is to start interacting with other bloggers and PR companies on the net. Leave thoughtful responses to other bloggers’ work. Reply to tweets. Like their Instagram posts. Some of these bloggers might return the favor! Whatever you do, please, please don’t blatantly promote your work on another blog (ex. Don’t be that person to leave a comment saying “Cool post! Check out my blog and follow me on Facebook/Twitter/Insta/Everysocialmediaplatformoutthere.” Just, no.)

3. Join a few blogger networks.
Blogger networks are amazing, and you can join more than one! I’m currently a part of Virginia is for Bloggers, the Southern Blog Society and the Her Campus Blogger Network. I’ve “met” so many other bloggers by doing this, and have made a few e-friends along the way too. Your blog buddies will ultimately become some of your biggest supporters as well!

4. Go to blogger meetups.
Don’t be afraid to show your pretty face around town! Go to some blogger meetups and mingle with other bloggers/PR folks in the area. You can also take initiative and host your own meetups as well if there’s not much going on in your neck of the woods. Always make sure to have a business card on you when you meet new bloggers so all the new contacts you meet can easily look up your website.

5. Establish a relationship with brands you love/are sponsored by.
Are you featuring a brand in a post? Tag them on social media! Sometimes a brand will RT, regram or share your post and/or images from the post. How exciting! That leads to more exposure for you and your blog, and maybe a few new followers on the way as well.

6. Get yourself featured on other websites.
Press is always a great way to get yourself some exposure. Now, be reasonable – you’re not going to get a one-pager in Vogue tomorrow, however, start with smaller, local media outlets or other blogs in your niche. If they have open slots for features, send over an email and explain why you would be a good fit. I also love the Lucky Contributor Community, and I’ve successfully applied to be Teen Vogue’s Best Dressed Reader of the Day in the past.

Another thing you can do is collaborate with other blogs/brands. I’m a big fan of the Style Scenario series I just recently worked on – it was a great way to tap into my blogger friends’ audiences!

Do you have any more tips and tricks on how to grow your audience? Share them below!

Thursday, January 8, 2015

Yellow

PHOTOS BY: lisa chiu

First outfit post of 2015, and I must say, I'm ringing in the new year with some of my favorites! It *was* warm this weekend when I shot these photos (um hello, 60 degrees on Sunday? Loved it!) and now a polar vortex has swept through and basically crushed everyone's hopes and dreams. For real. However, there's something about a cheery shade of yellow that can lighten up my spirits, no matter how painful the wind chill gets.

This fabulous cashmere sweater is from a new gem I discovered called Siqin. D.C. area folks, you're in for a treat: their only U.S. location happens to be at Tysons Galleria. For those of you who don't live in our neck of the woods, they have a fabulous online shop as well. Siqin is a contemporary, imaginative brand that offers fresh, high-quality pieces. This sweater is the softest thing I own in my closet, hands down! Seriously, my friends cannot stop petting me whenever I wear this sweater. That's because this piece is made out of 100% Mongolian cashmere. The best part about this sweater is that it will get softer over time, and it is incredibly warm!    

Long story short: cozy sweaters in fun colors can cure your case of seasonal depression. All of Siqin's cashmere sweaters are on sale currently, so I would highly recommend picking one up for yourself!

 

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