Alicia Tenise | A D.C. Life + Style Blog

Friday, April 17, 2015

Blogger Email Etiquette Tips


Ah, good ol’ emails: the preferred method of blogger communication. If you’re a blogger, it’s pretty necessary for you to know how to communicate professionally and effectively with other brands and bloggers. What you say in an email can make or break your brand. Here are a few tips and tricks I’ve learned along the way to help me draft emails with ease.

What's In A Name?
The biggest pet peeve of mine is when someone spells my name wrong in a greeting. Hello, my website is my name. I don’t know how the heck some people manage to butcher my name. If I had a penny for every time someone called me “Alice” or “Alisha,” I would be rich. Do yourself a favor and just copy and paste someone’s name into the greeting. When I’m emailing a brand rep or blogger with a somewhat complicated name, I make sure to continue to copy and paste their name throughout the conversation. I don’t care if you have to email 40 bloggers/brands in one day. Take the extra 5 seconds to spell their name correctly. You have no idea how many “Dear Alice” emails I’ve sent straight to trash.

Be Personable
Most likely you’re initially emailing someone to start a collaboration, follow up or basically get something done. I get it. However, don’t be short in your greeting. I like to say “Thanks for reaching out!” or “I hope all is well!” before diving into whatever I need from a blogger/brand. Act like you care. I’m sure you care, but just be a good human being and don’t make an email all about yourself, k?

Get To The Point
While you don’t want to be short and skip a personalized greeting, be concise with what you’re saying. We all have emails piling up in our inboxes and often skim over any mail we receive. I was a PR major in school, and we learned how write press releases that contained all the information a reader would need while keeping it brief. Often times, there really is no need to send an email longer than 3 paragraphs. Re-read your email before hitting send and eliminate any unnecessary, repetitive paragraphs or fluff words that do nothing to help your case.

Tone, Tone, Tone
Always keep in mind when you’re drafting an email that you are a business. Plain and simple. While you don’t have to be as formal as the emails you receive at work, you need to have some degree of professionalism when you’re emailing brands/bloggers/etc. I always try to keep my initial email pretty professional. Once a brand or blogger replies to my email, I’ll match their tone in my reply emails. The only exception I have to this rule is when I’m negotiating any sort of contract with a brand/organization. In this case, I always try to keep things more on the formal side just in case any problems arise with our deal in the future and I end up having outside parties read our email correspondence.

Don't Send Heated Replies
Repeat after me: your blog is your brand. You might get some triflin’ emails. I’ve gotten the most ridiculous requests, mail from unpleasant PR reps and nasty hate mail from readers, but don’t ever, ever lose your cool while sending an email. If I ever am in a situation where I have to deal with something crappy via email, I sleep on it. I’ll type out a response, wait a day, and look it over one more time the next morning before hitting send. There’s no need to send off an email when you’re heated. Emails are forever. Don’t make yourself look bad!

Don't Forward Brand Contact Info
This is a mistake I’ve totally made in the past. It might be tempting to ask your blogger friends for a contact email for a brand, but you should refrain from asking/don’t give out brand emails yourself. Some brands/PR reps get pretty irritated when other bloggers willingly distribute their email addresses. Instead of forwarding contact info, send over an email to your brand contact first introducing your blogger friend. If a brand chooses to work with them, fantastic! If not, you’ll still be able to maintain a good relationship with the brand.

Do you have any blogger email etiquette tips? Share them in the comments below!

Thursday, April 16, 2015

Confessions


I'm going to admit something to all right here: I've been on a maaajor budget ever since moving in January. Not only did I move away from home for the first time, but over the last few months I guess I grew up a bit and decided that I would rather spend my money on awesome experiences (mainly music festivals and brunches) than that new midi skirt. That being said, I haven't purchased too many clothes in 2015. 

I don't budget a lot of money for clothes nowadays, however, this Old Navy dress was too good to pass up and didn't break the bank at all. I snagged it when they had a sale on all dresses and only paid $20. I honestly haven't shopped at Old Navy in probably a decade, and I was super shocked at how many cute, affordable pieces they had. I've seen the light!

Tuesday, April 14, 2015

Stylemakers With A Cause: Part 2

SHOP MY COLLECTION FROM SOUTH MOON UNDER

For those of you who didn't catch my first post with PopNod, I'm currently participating in a month-long campaign with 9 other D.C. bloggers to raise money and awareness for a charity of our choosing. PopNod is a really awesome website where you're able to shop and support your favorite cause as well! That South Moon Under top that you were about to purchase anyway? If you decide to purchase it through PopNod, you'll be able to snag it for the same price and a portion of your purchase will be donated to the charity of your choosing. How awesome!

I'm currently campaigning for the Washington Humane Society, which provides comfort and care to over 43,000 animals each year through its broad range of services. Want to help save a life? Consider supporting my campaign! You can shop this exact outfit I'm wearing, plus pieces from dozens of other retailers through PopNod. Instructions on how to support my campaign are below!

Monday, April 13, 2015

Monday Must Have: Spring Handbags

one // two // three // four // five // six

Spring! It's actually here! One thing I love to do every year is refresh my handbags. I prefer carrying handbags that are either white, tan or a bold pop of color in the spring; they seem to compliment my ensembles best. Here are a few picks that I'm majorly crushing on right now.

Shop More Spring Handbags:

Thursday, April 9, 2015

Foodie Files | Dash App + The Fainting Goat




RESTAURANT DETAILS:
1330 U St NW
Washington, DC 20009

Guys. It's been a minute since I've done a Foodie Files post. I've been hibernating/saving major funds for my snazzy Arlington apartment. Never fear, I'm still eating my way through D.C. like always!

I was recently invited to try the Dash App, which is brand new to the D.C. area and let me tell you, I'm pretty obsessed. I am making all of my close friends download this app immediately because this is going to revolutionize our dining experiences. Dash is essentially Uber but for dining out: you can look up certain restaurants, get real-time reporting about a restaurant's crowd and noise level (packed? quiet? you'll be able to view this straight from your phone!), pay for your meal, tip and split the check with your friends. It's a win-win situation for everyone; it makes the "checkout" process of leaving a restaurant incredibly seamless, it means less trips for your server and it really enhances your dining experience overall. You even get a text and an email confirming your payment has been process and boom -- you're free to go!

There are currently 17 restaurants in the area using the app. I decided to check out The Fainting Goat on U Street for the first time and it did not disappoint. They had a lively happy hour, delicious cocktails and a cheese platter to die for. It was a really laid back atmosphere, so jeans and light layers are ideal attire for this environment. Definitely planning on brunching here in a few weeks!

Want to try out the Dash app for yourself? Get $5 towards your next meal with the promo code "ALICIATENISE"! Yep, you're welcome for the free food.  

Photos by: Lisa Chiu
 

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